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Film industry enters the “new streaming battleground”

From a consolidation of historic Hollywood studios and the reunification of two major media companies to Apple taking the leap into content as the streaming wars ensue, 2019 was a massively turbulent year that changed everything in the ecosystem of the entertainment business.

As the calendar turns, 2020 is shaping up as a critical marker for high-stakes execution — when those in the C-suite have to prove they made the right decisions to realign their businesses for media’s next epoch.

Last month saw the launch of two huge bets on the direct-to-consumer streaming model pioneered by NetflixApple TV Plus (Nov. 1) and Disney Plus (Nov. 12). Two more mega-platforms are on the way next spring from NBCUniversal (Peacock, set for April) and WarnerMedia (HBO Max, in May).

Billions of dollars are flowing into transformative ventures. Studios and corporate structures are being revamped to reflect the demands of a business that is increasingly playing out on a global scale. When the dust settles on the disruptive events of 2019, there will be winners and there will be losers. The biggest sport for players in media and entertainment over the next few years will be sussing out which teams are going all the way to the Super Bowl and which are headed for the showers…

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