CGI of Cameron Toll shopping centre expansionArchitecture Cinema & theatre Shopping centres 

Multiplex concept for expanded shopping centre, with “monolithic mass” architecture

Edinburgh’s Cameron Toll Shopping Centre is in line for significant expansion with the submission of plans for a new cinema and additional retail under a new masterplan for the site.

Lady Road Investment has appointed 3Dreid Architects for the scheme which would deliver a 10-screen multiplex and ground floor retail, detached from the body of the current centre by a new square.

Conceived as a single block with differentiated base and body the extension will activate a newly formed square with shops and canopies set within a brick plinth, with the bulk of the smooth render cinema resting above.

Cameron Toll shopping centre – ALAMY
Cameron Toll shopping centre – ALAMY

Explaining this architectural approach 3DReid wrote: “The building’s form is dictated by the internal spaces, with a distinct monolithic mass which accommodates the auditoriums over a solid visual and physical base in brick, punctured with large format glazing to highlight the active spaces at ground floor.”

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