amusement arcade. Photo by KWP

Investment reflects the new OOH entertainment landscape – expert analysis

The Stinger Report: Reinvesting in the Entertainment Landscape | Part  9 | # 1043

Kevin Williams
Kevin Williams

Report Skinny

Redefining the new phase of Immersive Entertainment coverage in The Stinger Report; and in this ninth part we continue looking at the impact of new attractions, this time at the Mid-Scale Attraction business, along with looking at how media attractions are scaling for FEC and UEC deployment. We also include the announcement of the brand new Star Wars VR experience.

Main Report

The changed landscape for the Out-of-Home Entertainment market has started to be reflected in the new investment being considered in the scene. Especially the new investment in location-based entertainment venues, which hope to drive from the normal and focus on offering a unique experience for an audience desperate for escapism, and also looking at a “Staycation” style of approach to future expenditure. In a recuring style of report, we start with a look at the entertainment offerings to address the needs of this new direction in business…

… visit The Stinger Report to read in full

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