AMC teams with Zoom to turn movie theaters into ‘Zoom Rooms’

Zoom Rooms at AMC will be launched in up to 17 major U.S. markets in 2023, and will be available in three-hour blocks

Meme-stock darling AMC Entertainment Holdings Inc. has teamed up with Zoom Video Communications Inc. to turn some of the movie-theatre chain’s locations into so-called Zoom Rooms.

Zoom Rooms are workspaces for hybrid teams, according to Zoom ZM, -8.26%. “This combines the excellent experience of Zoom with the comfort and state-of-the-art sight and sound technology of AMC’s modern and centrally located theatres,” the companies said, in a statement released after market close on Monday.

AMC’s AMC, -7.65% stock rose 0.9% in after-hours trading, while Zoom’s stock fell 0.1%.

Zoom Rooms at AMC will be launched in up to 17 major U.S. markets in 2023. The Zoom Rooms will be available in three-hour blocks, with typical auditorium sizes expected to be between 75 and 150 seats, depending upon the theatre.

Food and beverages, possible movie viewings, and concierge-style meeting services will also be available at an added cost, the companies said.

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Image Credit: MarketWatch

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