Paramount cinema billboard: covid-19 "intermission". Photo by Nick Bolton on Unsplash

‘Inflection point’ for cinema exhibition business model

The Cinema Business and specifically exhibition have been a challenging business model since their beginning.  It enjoyed a golden age, and while forever changed by the advent of television, it has remained a significant, stable, and profitable business. It faced an onslaught of challenges that had many predicting its demise including VCR, Cable, DVD/Blu-Ray, and streaming.  The key reason that exhibition survived these challenges is focused and consistent re-invention and innovation. All businesses rely upon partners to provide them products and/or services.  Exhibition takes that to another level by relying…

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