Cinemacar drive-in publicity image, Alicante, Spain

Europe’s biggest drive-in cinema coming to Alicante

Alicante on Spain’s Costa Blanca is opening Europe’s largest drive-in cinema and music venue next month. CINEMACAR opens to the public on June 11 in the well-known Rabasa enclosure, hailed a new concept of drive-in cinema with more than 45,000 square metres of facilities dedicated to cinema, gastronomy and live music. “Cinemacar updates the concept of drive-in we all know, a new offer of entertainment and leisure that takes into account the musical, cinematographic and restoration culture, with the highest standards of design, quality and comfort. “With this opening we…

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cinema auditorium

UK Government funds independent cinema recovery

Government chooses GO.CINEMA initiative to help independent cinemas get back on their feet. Following an intense competition with over 8,500 applicants, Screen Moguls is proud to announce that it has been chosen by Innovate UK and the Department for Business, Energy & Industrial Strategy, on behalf of the UK government, to help drive the recovery of independent cinemas after COVID-19. The competition was designed to fast-track the development of innovations borne out of the coronavirus crisis. For the past two years, Screen Moguls has been working with studios on successful,…

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Bowling shoes, NYC. Photo by Alev Takil on Unsplash

What OOH activities are consumers still prepared to do?

by Randy White, CEO of White Hutchinson Leisure and Learning Group Our company has been accessing and analyzing data from surveys and polls that are being conducted on an ongoing basis, sometimes daily, by over a dozen different companies on Americans’ reaction, beliefs and changing behaviors due to the Covid-19 pandemic. We are constantly looking for poll data that gives insight on when and to what extend consumers will be returning to location-based entertainment (LBE) and leisure venues of all types, including restaurants, family entertainment centers (FEC), the movies, bowling…

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