Reimagining European restaurants for the new normal – report
To win in the next normal, European restaurants will need to embrace innovation in their channel strategy, menu offerings, and business model. Six months into the COVID-19 crisis, European restaurants are reopening amid challenging conditions such as infection waves, mandated reductions in seating capacity, and consumer safety concerns. One thing is certain—the market will not go back to how it was before the pandemic. Already, we’re seeing consumer preferences and behaviors change. Consumers are showing greater focus on value-for-money and more interest in restaurants that offer healthy food options. And while…
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